We gather information. You'll need to provide us
your logo and any other relevant material. You'll
need to identify who your target audience is, consider
ideas on how to convert website guests into clients,
and do some brainstorming on the feel you want for
your website.
Some items to consider:
What "feel" do you want - professional,
high energy, artistic, elegant, etc.
What colors do you prefer? (Logo, signage, etc)
What types of layout do you prefer? Buttons on
the side? Top? Free form front page?
Basic content. What information do you want to
put on your site? This determines the number of
pages you'll need and what those pages will be.
Are you going to add significant content at a later
date? This step can save you hundreds of dollars
and cost little or nothing now.
Other preferences such as buttons, multimedia,
splash pages, etc.